Coffee Shop Brand Identity
This conceptual design project centres around a fictional coffee shop that has been carefully crafted based on self-imposed design parameters, with a focus on creating a unique and engaging brand identity.
Brand Stationery & Identity
The design for this fictional coffee shop/bookstore is intended to promote a sense of community, a way to share and give back. This cafe would be for the everyday person, on the way to work or catching up with friends.
Because of the unique mix of coffee and books, I wanted to reflect that in the logo. I incorporated a splashing coffee drop with book pages, and a romantic font for a soft & warm feeling.
